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Channel: Working in PR Archives | PR Couture | Career + Agency + Freelance Resources for Communication Pros
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Do These 10 Things When Business Is Slower Than You’d Like

Every business goes through the occasional slow period. If you find yourself with a slightly reduced client load or frighteningly slim to-do list, take advantage of the downtime with these 10...

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Choose a Niche for a More Profitable PR Business (+5 Places to Start the Search)

Written by Deidre Palode, Founder and Senior Publicist of MayLee Media For many publicists, the instinct upon starting a firm is to generalize in order to appeal to as many potential clients as...

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What’s Missing from Entry-Level PR Candidates Right Now

We recently sat down with Alyson Roy, the Co-Founder of Fashion PR agency, AMP3 PR, our “Agency of the Year” winner at the 2018 Bespoke Communication Awards, to discuss what she looks for and what she...

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3 Design Hacks For More Effective PR Proposals

Pitching a new client always entails a bit of the unknown, but having a stellar PR proposal deck on hand will always set you up for success. Instead of popping into Powerpoint to put together a ho-hum,...

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How to Never Waste Time on Another Proposal Again

Written by Leah Neaderthal, Smart Gets Paid Has this happened to you? You’ve had a great conversation with a potential client, you send a proposal, and hear some version of this response: “We can’t...

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Agencies Aren’t The Only Option: 6 Alternatives to Kick Off Your PR Career

Written by Michelby Coco Whitehead  If you are a recent PR graduate or will be entering your last semester of undergrad soon, please, whatever you do, prevent yourself from contracting ATVS—Agency...

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How to Build Fashion Connections with Instagram (+ Outreach Script)

Written by Caroline VazzanaUnlike LinkedIn, Instagram can right off the bat feel a bit more informal. Since everyone is posting images of themselves and even going live via Instagram stories, etc., it...

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4 Easy Ways to Get (The Right Kind of) Noticed At Your New Job

Written by Alex Moore There are countless resources for how to stand during the interview process, but it’s easy to feel lost once you’ve actually landed the position. You get the job you wanted, but...

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The 6-Step Relationship Review to Keep You on Track

Welcome to Virgo season, as Instagram would have you know!  Now is a great time to review your 2018 goals and start establishing and adjusting goals to end this year with a bang. I like to think about...

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WHY YOU SHOULD TAKE THAT SECOND, OR THIRD, PR INTERNSHIP

I know what you’re thinking. She’s doing another internship? Why yes, yes I am. As a “seasoned” intern, I want to make the case for why you should take that second or even third internship (even if...

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5 Ways to Find Your Place at a New Office (Even if You’re The Youngest One)

Showing up for the first few weeks in a new position can be nerve-wracking. After all, you’re settling into a new routine, have a whole new office environment and personalities to navigate, and then...

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5 ways to get more experience at your first PR job or internship

Written By Carla Isabel Carstens The process of securing an entry-level PR position or coveted internship position can be quite stressful – after applying to countless opportunities, creating...

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Worried about Work? Avoid These 7 Habits to Thrive In Spite of Economic...

Written by Dr. Marie Dumas, Psy. D Psychologists will tell you that oscillating reactions involving denial, fear, panic, grief, pain and anger are totally normal in times of loss, yet this model is...

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Global PR Survey Findings Reveal Biggest Pain Points

PR Software Prezly recently conducted a global survey among practitioners, yielding insight from more than 400 professionals around the world. Full results will be announced during the April 30 episode...

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3 Cancel Culture Trends Affecting Public Relations Practice

2020 has been a year of lessons for publicists and brand managers. From social justice movements (and the content trends they spark) to the recent wildfire crisis, we continue to see our roles and...

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Grow Your PR Firm’s Reputation with an Award Program

Written by Alexandra Drobysheva, CEO at HINT Communication Agency The idea of connecting small agencies together came up repeatedly, we didn’t know how to do this organically and effectively. The...

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5 Steps to Become a Known Public Relations Expert

If you can’t possibly imagine yourself pitching around the clock or tracking down potential clients, convincing them to hire you, for the next 5 -10 years of your life, it’s time to seriously start...

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3 Signs freelance PR is a smart next career move

Written by Crosby Noricks Over the past year, many of us have gained more independence working remotely, and may have finally had time to put effort toward side passions or consulting outside of work....

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5 Things Every PR Pro Should Understand About NFTs

Written by Ketia Jeune It seems like everyday there is a new trend in technology that is changing the way we interact with each other, brands, and consumers. The increasing sales of NFTs, or non...

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The Client Onboarding Guide Every PR Team Needs

Written by Hazel Raoult, PRmention You’ve secured a new PR client – now what? The client onboarding process is often an afterthought, which is unfortunate considering it sets the stage for a positive,...

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